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September 1, 2021
Differences between WeChat Mini Program & H5 page l How to differentiate WeChat Official Account?

Differences between WeChat Mini Program & H5 page l How to differentiate WeChat Official Account?

In this lesson, our WeChat marketing coach, Karen will talk about the differences between WeChat Mini Program and H5 page, and how to differentiate WeChat Official Account. In this lesson, our WeChat marketing coach, Karen will guide you through the basics of WeChat Mini Program and helps you to understand the function of WeChat Mini...
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App of the month – MaFengWo

MaFengWo (马蜂窝) is the leading travel & leisure platform in China. Initially they started as a platform to share information about travel but went to establish as OTA later. Users on the platform share their journeys, travel tips, itineraries, recommendations, and feedback with other users on the platform.
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Insights of WeChat Luxury Brands 2021

“The WeChat Luxury Index 2021” by DLG and JINGdigital provides insights based on non-public data to allow luxury brands to benchmark their performance in the industry. WeChat is a social messaging and media platform launched in 2011, expanded the range of service from payments to e-commerce solutions.
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China Tech Crackdown – Anti-monopoly Fines

In recent weeks, China has been enacting several new laws to protect sensitive data, prevent misuse of personal information & reign in anti monopolistic behaviour.
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Tourism Mini-Program Marketing

With the improvement of the quality of life and the upgrading of consumption, China has become the world's largest source of outbound tourists. For Chinese consumers, smartphones are almost an indispensable tool in daily life, and they are frequently used during travel.
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