What is WeChat Channels? l Introduction to WeChat Channels

Welcome to our Cantonese edition of China Marketing Academy. 

WeChat has opened a internal test function of “video channel” in early 2020 and has finally officially launched. WeChat Channels is a new short video platform within WeChat itself. Users can create and share short videos and photos to their own WeChat Channel.

With the shift from graphic to video, competition in the short video industry is becoming more intense. With a new platform, it also represents the emergence of new business opportunities. Marketing methods to promote product sales and product awareness will also follow.

In this video, our WeChat marketing coach, Hilson will introduce and guide you through WeChat Channels.

Learning from China Marketing Academy? You will never regret doing so because you will:

• Equip yourself with the latest trends and strategies and develop your career by producing better marketing results for your company.
• Expand your knowledge of Chinese digital marketing by learning new skills and filling in the gaps.
• Create more possibilities for yourself. Understanding the ins and outs of effective marketing in China is important for any organization seeking to grow internationally.

Join us as we continue to share! Keep up with the latest videos and news by following us on Facebook and LinkedIn, subscribe to our YouTube channel.