August 2023

Xiaohongshu 2023 Latest Account Verification Rules The Verified Account or Professional Account (blue tick) on Xiaohongshu (Little Red Book) is designed to serve individual business owners and enterprises with commercial activity needs within the platform. It is a specialized identity account obtained through qualification application on top of a regular account. Therefore, Xiaohongshu do not […]

Xiaohongshu Major Policy Changes-Big Impact Summary of Policy Impact: Notice on Strengthening the Management of “Self-Media”: The policy will strengthen the responsibility of information content management on self-media platforms, regulate account operation behavior, restrict the dissemination of false information, and promote the development of a healthy online public opinion ecosystem. Crackdown on Malicious Traffic Diversion