WeChat Advertising l Luxury Brand l BREITLING
Project Overview
- Overview: Promote newly launched Macau Breitling pop-up stores & limited-edition watches to the tourists/travelers from Mainland China. Enhanced targeting by using China Data Bank
Content Marketing
Travelers/Tourists from Mainland China
High Net-Worth Individuals that has high consumption and interest in luxury (jewellery & watch)
Results
- Successfully attracted many visitors from Mainland China to visit the pop-up store
