China Industry Insights for Advertisers: Understanding China’s Consumer Market Growth in 2023 As a media advertising agency specializing in the Chinese market, we’re excited to share our insights on the predicted growth trends for China’s consumer market in 2023. Based on recent observations by Kantar Worldpanel (a subsidiary of CTR in China), we’ve identified four […]
Key Insights into China’s Post-Quarantine Outbound Travel Boom After a long hiatus, China’s outbound travel industry is starting to bounce back. With quarantine restrictions now lifted, travellers are eager to explore the world once again. In the first quarter of 2023 alone, outbound bookings from mainland China increased by 331% compared to last year. This
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China Tourism Marketing and Key Tactics for Travel Brands: Driving Chinese Outbound Tourism Recovery in 2023 As countries reopen their borders to international tourists, the travel industry is gearing up for a strong recovery. For China, the world’s largest and highest-spending outbound tourism market, the outlook is particularly encouraging. But the recovery of Chinese outbound
China Marketing Insights Monthly Newsletter [May 2023] Hello There, In this edition, we have carefully curated a selection of articles designed to empower your brand and capitalize on the vast potential of the Chinese market. Let’s delve into the exciting content! Despite the gradual reopening of borders, challenges such as limited flight capacity and visa
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