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Report Sharing | KOL & KOC Marketing Strategies on Brand’s Global Expansion

Report Sharing | KOL & KOC Marketing Strategies on Brand’s Global Expansion Discover on key KOL & KOC marketing analysis for brand’s global expansion in our report. The Global Influencer Analysis Report on Brand’s Global Expansion 2024, a comprehensive 50-page document, offers key takeaways for brands looking to enhance their marketing strategies. The report’s main […]

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WeChat overseas mini program

WeChat Overseas Mini Program Service Provider Closed-Door Conference

Report Sharing | 2024 Social & KOL Marketing Trends Report Discover key insights from the “2024 Social & KOL Marketing Trends Report” on user habits, industry trends, and social media changes. Get the 2024 Social & KOL Marketing Trends Report with OctoPlus Media! The newly released “2024 Social & KOL Marketing Trends Report” is a

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2024Xiaohongshu-Maternity-and-Infant-Industry -insight

Report Sharing | 2024 Xiaohongshu Maternity and Infant Comprehensive Industry Insight

Report Sharing | 2024 Xiaohongshu Maternity and Infant Comprehensive Industry Insight Discover key insights and trends from the 2024 report on the Xiaohongshu maternity and infant industry. Essential for brands targeting new parents. The 2024 Xiaohongshu Maternity and Infant Industry Insight Report is fresh off the press! This comprehensive 57-page report dives deep into the

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2024 Social & KOL Marketing Trends Report

Report Sharing | 2024 Social & KOL Marketing Trends Report

Report Sharing | 2024 Social & KOL Marketing Trends Report Discover key insights from the “2024 Social & KOL Marketing Trends Report” on user habits, industry trends, and social media changes. Get the 2024 Social & KOL Marketing Trends Report with OctoPlus Media! The newly released “2024 Social & KOL Marketing Trends Report” is a

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Summary of the 2023 Silver Economy Insights Report

Summary of the 2023 Silver Economy Insights Report

Summary of the 2023 Silver Economy Insights Report Key Highlights: User Growth and Engagement: Silver economy users have reached 325 million, showing a 7.6% YoY increase, constituting 26.5% of the total internet population. Per capita usage of apps and WeChat mini-programs continues to grow, reaching 127.2 hours, a 5.2% YoY increase. The silver demographic is

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Insights into 2023 China's "520" Valentine's Day Consumer Behavior: Trends and Analysis​

Insights into 2023 China’s “520” Valentine’s Day Consumer Behavior: Trends and Analysis​

China Marketing Insights Monthly Newsletter [June 2023] Behold the unrivalled dynamism of the Chinese consumer market, soaring to unparalleled heights as it gears up to unleash over $10 trillion in spending power in 2023. Brace yourself as our newsletter transports you into the heart of this captivating market, unravelling insights that will revolutionize your brand’s

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China's Generation Z: Understanding the Impact of Generation Z in Chinese Market​

China’s Generation Z: Understanding the Impact of Generation Z in Chinese Market​

China’s Generation Z: Understanding the Impact of Generation Z in Chinese Market China’s Generation Z, also known as the “00s” or “post-2000s” generation, represents a cohort of young individuals who have grown up in an era of technological advancements and rapid economic development. This article provides key insights into the Generation Z population based on

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Navigating the China Consumer Market: Trends and Future Opportunities Revealed​

Navigating the China Consumer Market: Trends and Future Opportunities Revealed​

China Marketing Insights Monthly Newsletter [June 2023] Behold the unrivalled dynamism of the Chinese consumer market, soaring to unparalleled heights as it gears up to unleash over $10 trillion in spending power in 2023. Brace yourself as our newsletter transports you into the heart of this captivating market, unravelling insights that will revolutionize your brand’s

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China Luxury Market: Adapting to Chinese Consumer Preferences in the Luxury Market​

China Luxury Market: Adapting to Chinese Consumer Preferences in the Luxury Market​

China Luxury Market: Adapting to Chinese Consumer Preferences in the Luxury Market China is growing rapidly, and Chinese consumers are becoming increasingly sophisticated The luxury market in their tastes. The study conducted by KPMG explores the changing landscape of luxury consumption in China and identifies five key personas that luxury brands need to understand to

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What is the Audience Profile of Xiaohongshu (RED) Users? A Demographic Breakdown Across Various Industries.

What is the Audience Profile of Xiaohongshu (RED) Users? A Demographic Breakdown Across Various Industries.

What is the Audience Profile of Xiaohongshu (RED) Users? A Demographic Breakdown Across Various Industries. Xiaohongshu, as the “consumer decision-making” platform in the minds of many young users, has significant commercial value. According to the latest data from the Qiangua Active User Profile Trend Report (Xiaohongshu Platform) published by Qiangua Data, Xiaohongshu currently has over

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