China Media

Xiaohongshu Marketing: Algorithm Core Features Dive deep into the world of Xiaohongshu SEO with our expert-guided strategies. Discover how to leverage keywords, optimize content, and navigate the platform’s algorithm to maximize your visibility and engagement. Keywords are not just for adding tags! Understand the traffic password of Xiaohongshu. Is the understanding of Xiaohongshu keywords still […]

China Marketing Insights Monthly Newsletter [June 2023] Behold the unrivalled dynamism of the Chinese consumer market, soaring to unparalleled heights as it gears up to unleash over $10 trillion in spending power in 2023. Brace yourself as our newsletter transports you into the heart of this captivating market, unravelling insights that will revolutionize your brand’s

Advertise to China’s Travellers on Lvmama, leading OTA in Chinese tourism market Lvmama, one of the leading travel platforms in China, has transformed the way Chinese travellers plan and experience their journeys. Founded in 2008, Lvmama aims to provide its users with comprehensive and personalized travel services. In this blog post, we will delve into

Advertise to China’s Travellers on Fliggy: China’s Leading Online Travel Platform Marketing As the Chinese travel market continues to grow, businesses must adapt to the ever-changing landscape by utilizing innovative platforms like Fliggy (飞猪), China’s leading online travel platform. In this in-depth guide, we’ll explore the world of Fliggy, its key features, advertising opportunities, and

Marketing to Chinese Travellers on Qunar: Insights and Strategies for China’s Leading Online Travel Booking Platform In recent years, the Chinese online travel market has experienced tremendous growth, thanks to the rising popularity of online booking platforms like Qunar. What is Qunar? Qunar is a leading Chinese online travel booking platform that allows users to

Tongcheng Travel – China’s leading travel service OTA APP Advertising to Chinese Travellers Tongcheng-eLong is a leading travel service platform formed through the merger of Tongcheng Network and eLong Travel Network, a subsidiary of Tongcheng Travel. Tongcheng-eLong officially changed its name to Tongcheng Travel in 2021, providing customers with a one-stop platform for transportation, accommodation

VARIFLIGHT: China Flight Service App Advertising to Chinese Travellers VariFlight, founded by Feiyou Technology Co., Ltd., is a professional flight service APP, committed to providing users with “worry-free” and “time-saving” one-stop diversified flight travel solutions. Since its launch, VariFlight has accumulated more than 210 million downloads, making it the most well-known travel app in China.

Youku – China’s Leading Online Video-Sharing Platform Youku.com is the leading online video-sharing platform in China which was very similar to YouTube when it was first launched but gradually transformed into an online media company. It was engaged in the production of movies and TV series and owns many audio and video copyrights. Youku.com was

China Programmatic DSP Advertising Landscape 2023 Programmatic Ads in China: China consumers The ad marketplaces in China more of an emphasis on mobile devices because the Chinese audience is mainly mobile-first as they consumers significantly rely on smartphones in their daily lives for everything from social media browsing such as making online reservations, ordering food,