APP OF THE MONTH – MAIMAI APP OF THE MONTH – MAIMAI Maimai, which is known as the China version of “LinkedIn”, was launched in October 2013. It is a real-name authentication workplace social platform used by 110 million professionals, with a “well-known professional certification” and a “personal network engine” that helps China professionals to […]
App of the Month – Mafengwo APP OF THE MONTH – MAFENGWO MaFengWo (马蜂窝) is the leading travel & leisure platform in China. Initially they started as a platform to share information about travel but went to establish as OTA later. Users on the platform share their journeys, travel tips, itineraries, recommendations, and feedback with
MAFENGWO: China Travel SNS Platform and Community Read More »
xAPP OF THE MONTH – SNOWBALL APP OF THE MONTH – SNOWBALL Snowball is an investor community and registered trademark launched by Beijing Snowball Information Technology Co., Ltd., established in 2010. Snowball is an investor social media with one-stop platform ecology for information, communication and transactions. Snowball is the largest financial community in China, with
App of the month –TMALL What is Tmall? Tmall (www.tmall.com) is a business of Alibaba Group, it was first introduced by Taobao in April 2008 as Taobao Mall and renamed as Tmall in 2011, Tmall caters to consumers looking for branded products and a premium shopping experience. A large number of international and Chinese brands
App of the month – Ctrip Ctrip Travel is the world’s leading online travel platform. It provides one-stop travel services from transportation tickets to hotels, and even tickets for scenic spots. The cumulative downloads of Ctrip’s APP have exceeded 3 billion, and the ratio of male and female users is relatively balanced, with 50% under
App of the month –Douyin Douyin, the Chinese version of Tiktok, with more than 400 million DAU, it’s a leading short video app owned by ByteDance. In reality, TikTok and Douyin are two separate apps for different markets; Douyin is for China launched in 2016 while TikTok for English speaking markets, launched in 2017. The
App of the month – XIAOHONGSHU Xiaohongshu, also known as Little Red Book, It’s one of the largest and fastest growing social e-commerce apps in China, and unlike other e-commerce platforms, it started as a community where users can post product photos with reviews and tips for other users to read, comment, and save to
Apple Search Ads in China 【Posted on: 2021 July】 APPLE SEARCH ADS IN CHINA Finally! Apple Search Ads has arrived in mainland China! On June 22nd 2021 Apple announced the long-awaited launch of Search Ads on the Apple App Store in Mainland China. With around 22% China mobile market share, taking advantage of Apple Search
App of the Month – UC Browser UC Browser is a browser for mobile phones and computers, developed by China Univision Technology Co., Ltd. and acquired by Alibaba Group in 2014. UC advertising is especially based on Ali big data, which can realize a multi-scenario marketing platform. Crowd screening: multi-dimensional circle of people to lock the
App of the month – Douban A WELL-ESTABLISHED CULTURE-FOCUSED PLATFORM – DOU BAN Douban aims to offers “lifestyle and culture” products and services for white-collar urbanites and college students. A large proportion of which are reviews of books and movies in addition to art and hobby-related content. The content has shaped the development of Douban
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