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China Marketing Newsletter - Nov 2022

China Marketing Insights Monthly Newsletter [November 2022]

China Marketing Insights Monthly Newsletter [November 2022] Hello There, Welcome to our November newsletter. We have worked on several insights reports – 1) 2022 China KOL Marketing Overview and Strategy– an excerpt from the report by Group M and Miaozhen on KOL marketing strategies; 2) 2022 China Basketball Consumption Trends and Insights – we highlighted …

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china marketing newsletter october 2022

China Marketing Insights Monthly Newsletter [October 2022]

China Marketing Insights Monthly Newsletter [October 2022] Hello There, Welcome to our October newsletter. A new regulation “Provisions on the Administration of Internet Pop-Up Information Push Services” has been officially implemented since September 30, 2022.  In the latest regulatory updates that happen in China, we highlight the requirements internet pop-up information push services shall comply …

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China Marketing Insights Monthly Newsletter [September 2022]

China Marketing Insights Monthly Newsletter [September 2022] Hello, Welcome to our September Newsletter. We bring the latest regulatory updates as it happens in China. “Measures for Security Assessment of Data Export” has been officially implemented since Sep 1, 2022. We break down the details as it impacts all overseas advertisers. Our research department has analysed 5 key …

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China Marketing Insights Monthly Newsletter [August 2022]

China Marketing Insights Monthly Newsletter [August 2022] Hello, Welcome to our August Newsletter. Finally, Didi’s saga has come to an end. Even with a record fine of $1.2B, there is little clarity on the future and how other companies can avoid a similar fate. In this latest article on China regulations, we explore the details of …

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China Marketing Insights Monthly Newsletter [July 2022]

China Marketing Insights Monthly Newsletter [July 2022] Hello, Welcome to our July Newsletter. People’s Daily Online Research Institute recently released its Annual Report on China’s Mobile Internet Development. This report mainly analyses the future development trends and provides a comprehensive summary of the characteristics and conditions of mobile internet development in 2021. Is short-form video …

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China Marketing Insights Monthly Newsletter [June 2022]

China Marketing Insights Monthly Newsletter [June 2022] Hello, Welcome to our June Newsletter. In this issue, we start with a 6.18 Mid-Year sales strategy. While the top 3 KOL will be greatly missed this year (the latest being “lipstick king” missing from live-streaming since Jun 3rd), there are several other highly effective strategies to implement …

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China Marketing Insights Monthly Newsletter [May 2022]

China Marketing Insights Monthly Newsletter [May 2022] Hello, Welcome to our May Newsletter. In this issue we start with the latest fallout from China Regulation – Major Chinese platforms have started to display the location of users. This has created chaos among many influencers and celebrities and a grey market to help manipulate the location is slowly …

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OctoPlus Newsletter - Jan 2022

China Marketing Insights Monthly Newsletter [January 2022]

China Marketing Insights Monthly Newsletter [January 2022] Welcome to 2022! In this newsletter, we cover several trends reports. But first, as the big tech crackdown and stricter policy are being enforced we see more companies taking a proactive stand in regulating their growth & compliance. We look into the details of Xiaohongshu banning 39 brands …

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China Marketing Insights Monthly Newsletter [February 2022]

China Marketing Insights Monthly Newsletter [February 2022] Hello, Wishing you all a very happy Chinese New Year! We start the issue with a deep dive into one of the toughest industries to advertise for – Pharmaceutical & Medical devices. This is part of our series that focuses on the regulatory policy updates and its impact …

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March 2022 Newsletter l OctoPlus Media

China Marketing Insights Monthly Newsletter [March 2022]

China Marketing Insights Monthly Newsletter [March 2022] Hello, Welcome to our March Newsletter. In this issue, we start with the roundup of China regulatory announcements – Content moderation law is in effect from 1st March 2022, consumer privacy protection enablement through Private Data Networks, clean cyberspace, and more. Next, we take a look at the mini-program ecosystem development based …

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