If I have a company registered in China, how do I register for a WeChat public account? Is it free? 【Posted on: 2019 March】 If you currently own a registered company in China, congratulations! You are on your first step in registering for either a WeChat subscription or service account. The best thing is, application is completely […]
Is it true that Mainland Chinese can’t receive the messages from WeChat Global Account? 【Posted on: 2019 February】 While there might be a common misconception about Mainland China users being unable to receive any media showcased on the global platform due to the internet firewall, this is totally untrue. WeChat Global Accounts are typically subjected
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What’s the difference between WeChat Global Account and WeChat China Account? 【Posted on: 2019 February】 According to the location of the registered company’s business certification, two types of public accounts can be formed. The WeChat Global Account can be registered by foreign companies, while the WeChat China Account can be registered via local enterprises. For
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Why there are two types of WeChat Official Accounts? What are the differences between WeChat subscription and service accounts?? 【Posted on: 2019 February】 The majority of WeChat users are exposed to two types of public accounts daily; Subscription and service accounts. While both account types are commonly used by content creators to connect with their
What is WeChat Official Account and why it is the “Must-Have” Social Media Account in China? 【Posted on: 2019 February】 WeChat, China’s hyper-utility super app, combines the various aspects of multi-purpose messaging, social media and mobile payment into a highly user-intuitive platform. According to Tencent, WeChat is an “integrative content platform where companies can promote
Who is stealing your face? China facial recognition tech exposed Surveillance cameras are now everywhere in Chinese cities. Do you know how many companies are using facial recognition to capture your face, understanding your shopping behavior, for “better precise marketing purpose”? In this video, Mia will talk about how facial recognition is used for the
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App of the month – AutoNavi / Gaode Map APP OF THE MONTH – AUTONAVI / GAODE MAP AutoNavi Maps is a professional navigation platform with accurate data in China. It is currently used by more than 700 million users, covering 90% of car owners across the country for driving and comprehensive car owner services,
11.11 Ecommerce Platform Chinese Celebrities Marketing Report 【Posted on: 2021 December】 According to the “2021 Double Eleven Data Report” released by the WEIQ celebrity platform for Double Eleven this year, celebrities are still an important means of brand marketing. And this year’s Double 11 marketing content is the main core, and live broadcasts on major
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China OTT Commercialization Trends and Media Value Research 【Posted on: 2021 December】 According to the report on the commercialization of OTT released by Miaozhen, the number of people covered in the OTT market has increased steadily. Compared with 225 million in 2019, the number of OTT (Internet Television) in 2020 has reached 266 million units,
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Insights Report – GenZ Consumption 【Posted on: 2021 December】 INSIGHTS REPORT – GENZ CONSUMPTION According to the white paper on Gen Z consumption power released by Tencent QQ Advertising, China’s Gen Z population (15-23 years old) is the largest, approx.149 million people, accounting for 40% of the overall consumption power. Generation Z have strong consumption
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