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China Marketing Academy
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Types of WeChat Advertising l Introduction to WeChat Advertising l OctoPlus Media

Types of WeChat Advertising l Introduction to WeChat Advertising

In this lesson, our WeChat marketing coach, Karen will talk about the differences between WeChat Mini Program and H5 page, and how to differentiate WeChat Official Account. In this lesson, our WeChat marketing coach, Karen will guide you through the basics of WeChat Mini Program and helps you to understand the function of WeChat Mini...
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2021 China Online Social Behavior of Net Generation l OctoPlus Media

2021 China Online Social Behavior of Net Generation

Have you ever wondered what Net Generation is? What is the latest online social behavior pattern for the youth in China? Have you ever wondered what Net Generation is? What is the latest online social behavior pattern for the youth in China? Early this year Mobtech and TT Voice jointly published a report called “Online...
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Differences between WeChat Mini Program & H5 page l How to differentiate WeChat Official Account?

Differences between WeChat Mini Program & H5 page l How to differentiate WeChat Official Account?

In this lesson, our WeChat marketing coach, Karen will talk about the differences between WeChat Mini Program and H5 page, and how to differentiate WeChat Official Account. In this lesson, our WeChat marketing coach, Karen will guide you through the basics of WeChat Mini Program and helps you to understand the function of WeChat Mini...
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Types of WeChat Mini Program l WeChat Mini Program Quick Learning

Types of WeChat Mini Program l WeChat Mini Program Quick Learning

How much do you know about WeChat Mini program? How many types are there in the mini-program and what kind of business or company is suitable to use the mini-program? Why mini-program is getting so popular? Have you ever wonder the difference between mini-program and apps? In this lesson, our WeChat marketing coach, Karen will...
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What are the main live streaming platforms in China? l OctoPlus Media

中國主要的直播平台有哪些? What are the main live streaming platforms in China?

There are so many live streaming platforms in today's era, especially in China market. Most of the mainstream platforms provide live streaming services. So, what are the main live streaming platforms in China? In today video, our live streaming coach, Seawen will guide you through the different live streaming platforms in China and their characteristics.
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2021 China New Generation Consumer Trends l OctoPlus Media

2021 China New Generation Consumer Trends

Douyin e-commerce has become a hot spot in the industry. The official Douyin e-commerce report shed insights on how they realized efficient conversion from user interest to consumption realization. In this video, our marketing coach and CEO of OctoPlus Media, Mia will summarize the report and present to you the important insights and highlights of...
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直播的公域流量和私域流量差別是什麼 應該如何選擇? What is the difference between public traffic and private traffic for live streaming?

As the live streaming trend has been growing rapidly in China, many brands are looking to venture into the live streaming trend in order to position themselves as the top player in the highly competitive market. But did you know there is difference between public and private traffic in lives streaming?
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2021 Douyin (China Tiktok) Short Video Ecommerce Trends and Insights

Douyin e-commerce has become a hot spot in the industry. The official Douyin e-commerce report shed insights on how they realized efficient conversion from user interest to consumption realization. In this video, our marketing coach and CEO of OctoPlus Media, Mia will summarize the report and present to you the important insights and highlights of...
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The Complete China Advertising Handbook 2021 Guide Preview by OctoPlus Media

Download the E-Book on China Advertising Now for FREE!

OctoPlus Media Curated Content for China Marketing Education. We have prepared two comprehensive guides for you to discover the China market! Discover the China market and Integrate with marketers to make better decisions and devise better marketing programs!
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The Type of Live Streams in China Market l OctoPlus Media

直播類型有哪些?Types of Chinese live-streaming

The trend of live stream is growing rapidly, especially in the China market. More and more brands are leveraging the trends in order to stand up in the highly competitive market. In this video, our live streaming coach, Seawen will talk about the current live streaming trend in the China market.
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