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Gaode Map External Marketing Product Introduction and Market Positioning Strategy

Gaode Map External Marketing Product Introduction and Market Positioning Strategy

Gaode Map External Marketing Product Introduction and Market Positioning Strategy Overview of Gaode MapGaode Map, as one of China’s leading digital map and travel service platforms, is committed to providing accurate travel information and data services. Gaode covers over 300 cities in China and has more than 800 million monthly active users, making it one […]

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21st Century Business Herald: A Pioneer in Digital Financial Media

21st Century Business Herald: A Pioneer in Digital Financial Media

21st Century Business Herald: A Pioneer in Digital Financial Media As one of China’s leading financial media brands, 21st Century Business Herald leverages a robust multimedia ecosystem—spanning websites, mobile apps, and major social platforms—to ensure precise brand communication. Since its inception, the outlet has seamlessly integrated digital content and diverse services, blending traditional and emerging

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Caixin – The Most Preferred Media for Financial and Economic Brands

Caixin Media: Leading Global Financial Media Platform

Caixin – The Most Preferred Media for Financial and Economic Brands Caixin Media: Leading Global Financial Media Platform I. Caixin Media’s Omni-channel Strategy Caixin Media, as China’s leading full-media institution, has established a significant position in the domestic and international financial news industry through its robust journalistic capabilities and innovative business model. Since its establishment

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How to succeed with China Livestream Marketing for Ecommerce Brands (Myths Debunked)

How to succeed with China Livestream Marketing for Ecommerce Brands (Myths Debunked) The report from Azoya Consulting “9 Myths Brands Need To Know About Livestreaming in China” had summarized the Myths that helps ecommerce brand easier to succeed in China Livestreaming market. Myth 1: Should brand cover all China livestreaming platforms? The answer is NO.

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Bilibili Vs Douyin Vs Kuaishou – Key Comparison of China Short Video Platforms

Bilibili Vs Douyin Vs Kuaishou – Key Comparison 【Posted on: 2021 March】 BILIBILI VS DOUYIN VS KUAISHOU – KEY COMPARISON As live streaming & video consumption has increased dramatically, we see 3 apps as clear front runners in this space. In this blog post, we compare & explain the 3 different apps. Bilibili – a platform

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Guide to WeChat Baidu and Alipay Mini-program

Guide to Mini-program 【Posted on: 2020 November】 GUIDE TO MINI-PROGRAM Mini-program ecosystem has exploded within WeChat friends’ circle and gradually improved its ecology since 2018. Subsequently Alipay, Baidu, Toutiao and major mobile phone manufacturers  launched mini program one after another. Focusing on the product development, mini programs are being redefined, improved in capabilities and advanced

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Live Streaming on XHS can now Link Taobao Product Links

Live Streaming on XHS can now Link Taobao Product Links 【Posted on: 2020 August】 LIVE STREAMING ON XHS CAN NOW LINK TAOBAO PRODUCT LINKS Xiao Hongshu, known as the Chinese version of Instagram, has more than 250 million users. As the young people’s lifestyle sharing platform and the entrance to the consumption decision, it provides

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Chinese Live Streaming Giants Huya and Douyu have removed Gaming Ads Targeting Students from the Education Sections of their Apps following Criticism from State Media

Chinese Live Streaming Giants Huya and Douyu removed Gaming Ads Targeting Students 【Posted on: 2020 June】 On June 8, CCTV News publicly criticised Live streaming giants Huya and Douyu for promoting online games to students through “free online courses”. In the past few months, online classes have been the main way for Chinese students, Huya

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