WeChat Moment Shopping Ads WeChat ads had officially launched their upgraded version of “Moment Shopping Ads”, this helps advertisers to satisfy their creative advertising materials. The ads supported a main material and 3 sub materials, advertise as a combination material is easier to catch public eyeballs instead of single material. The “Moment Shopping Ads” support […]
How to succeed with China Livestream Marketing for Ecommerce Brands (Myths Debunked) The report from Azoya Consulting “9 Myths Brands Need To Know About Livestreaming in China” had summarized the Myths that helps ecommerce brand easier to succeed in China Livestreaming market. Myth 1: Should brand cover all China livestreaming platforms? The answer is NO.
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Bilibili Vs Douyin Vs Kuaishou – Key Comparison 【Posted on: 2021 March】 BILIBILI VS DOUYIN VS KUAISHOU – KEY COMPARISON As live streaming & video consumption has increased dramatically, we see 3 apps as clear front runners in this space. In this blog post, we compare & explain the 3 different apps. Bilibili – a platform
Bilibili Vs Douyin Vs Kuaishou – Key Comparison of China Short Video Platforms Read More »
Rules for China Apps 【Posted on: 2020 December】 RULES FOR CHINA APPS Mobile applications have been widely used in recent years and have played an important role in society. However, it is common for Apps to collect personal data of users beyond the necessary parameters. In the event of non consent by users, app installation
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Guide to Mini-program 【Posted on: 2020 November】 GUIDE TO MINI-PROGRAM Mini-program ecosystem has exploded within WeChat friends’ circle and gradually improved its ecology since 2018. Subsequently Alipay, Baidu, Toutiao and major mobile phone manufacturers launched mini program one after another. Focusing on the product development, mini programs are being redefined, improved in capabilities and advanced
Live Streaming on XHS can now Link Taobao Product Links 【Posted on: 2020 August】 LIVE STREAMING ON XHS CAN NOW LINK TAOBAO PRODUCT LINKS Xiao Hongshu, known as the Chinese version of Instagram, has more than 250 million users. As the young people’s lifestyle sharing platform and the entrance to the consumption decision, it provides
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Chinese Live Streaming Giants Huya and Douyu removed Gaming Ads Targeting Students 【Posted on: 2020 June】 On June 8, CCTV News publicly criticised Live streaming giants Huya and Douyu for promoting online games to students through “free online courses”. In the past few months, online classes have been the main way for Chinese students, Huya
Bilibili Vs Douyin Vs Kuaishou – Key Comparison 【Posted on: 2021 March】 BILIBILI VS DOUYIN VS KUAISHOU – KEY COMPARISON As live streaming & video consumption has increased dramatically, we see 3 apps as clear front runners in this space. In this blog post, we compare & explain the 3 different apps. Bilibili – a platform
Bilibili Vs Douyin Vs Kuaishou – Key Comparison of China Short Video Platforms Read More »
“The WeChat Luxury Index 2021” by DLG and JINGdigital provides insights based on non-public data to allow luxury brands to benchmark their performance in the industry. In this video, our WeChat marketing coach, Karen will continue her insights from our last video and highlight more key and important insights from the reports. Presented by: ◆
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