CHINA MEDIA

VARIFLIGHT: China Flight Service App Advertising to Chinese Travellers VariFlight, founded by Feiyou Technology Co., Ltd., is a professional flight service APP, committed to providing users with “worry-free” and “time-saving” one-stop diversified flight travel solutions. Since its launch, VariFlight has accumulated more than 210 million downloads, making it the most well-known travel app in China. …

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Youku – China’s Leading Online Video-Sharing Platform​   What is Youku?   Youku.com is the leading online video-sharing platform in China which was very similar to YouTube when it was first launched but gradually transformed into an online media company. It was engaged in the production of movies and TV series and owns many audio …

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Alipay – China’s mainstream third-party payment service platform   What is Alipay?   Alipay is a third-party payment service platform in China, founded in December 2004 under the Ant Group umbrella. Alipay is currently one of the mainstream payment methods in China, it has evolved from a single payment tool to an open platform covering …

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SHENMA: 4# Ranking China Search Engine, Subsidiary of Alibaba What is Shenma? Shenma is a joint venture between UC Web and Alibaba (the “A” in BAT) and comes preinstalled with UC web browser, one of the most popular browsers in China. Shenma is a mobile-only search engine, which advertised itself as the “experts in mobile …

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HIMALAYA: Advertise on China’s Largest Online Audio Platform (Podcast App) Himalaya (ximalaya.com) is China’s largest online audio platform, designed to share a variety of audio content, including Internet radio, audiobooks, comedies (talk shows and cross talks, etc.). It currently has more than 600 million users, with 135 million monthly active users and 75% of market …

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Reach The LGBT Community with Blued – The Largest Gay Social Networking App in China The LGBT community in China With gays are gradually being accepted by society, the pink money market is growing globally too. It is estimated that there are nearly 400 million LGBT people around the world. The LGBT market spend is …

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Effective Content Marketing Platform:China’s Largest Knowledge-sharing Platform – Zhihu Effective Content Marketing Platform:China’s Largest Knowledge-sharing Platform – Zhihu “Effective Content Marketing Platform: China’s Largest Knowledge-sharing Platform – Zhihu” Zhihu, China’s largest knowledge-sharing platform. It is a powerful content marketing tool that is suitable for various industries. Zhihu (Zhihu.com) is a knowledge-sharing website that widely used …

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Advertising on Douyin (China’s Tiktok): Biggest Short Video App The Chinese version of Tiktok Douyin, the Chinese version of Tiktok, with more than 400 million DAU, it’s a leading short video app owned by ByteDance. In reality, TikTok and Douyin are two separate apps for different markets; Douyin is for China launched in 2016 while …

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ADVERTISING WITH XIAOHONGSHU (LITTLE RED BOOK) -“Word of Mouth Advertising” Largest Social E-commerce Platform for Millennials in China Hybrid of Social Media and E-commerce Today, millennials in China have the main purchasing power and the consumer market has transformed from traditional e-commerce platform to a combination of social media and e-commerce. Word of mouth advertising …

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How to use live-streaming to sell in China: China e-commerce live-streaming and live webinar case studies What is WeChat live streaming?  In February, WeChat opened up WeChat Live for businesses, helping businesses to interact with customers and generate sales via Mini Program live streaming. WeChat Live is not only simpler but also bolsters interaction and conversion within …

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