The WeChat mini-program team announced that the average annual DAU of mini-program exceeded 400 million in 2020, and the annual cumulative transaction volume increased by more than 100%. The mini-Programs have given full play to the value of epidemic prevention in the last year.Read More
Tencent held its annual WeChat flagship conference in Guangzhou, the app’s birthplace. The founder of WeChat, Allen Zhang shared some performance data and mapped out future plans. He said that currently, some 1.09 billion users open the WeChat app on a daily basis. Among the 780 million people using the Moments functionality-a virtual space to...Read More
Private Traffic is a controllable traffic pool based on the "public traffic" platform. Let’s take WeChat as an example, for each WeChat public account, WeChat group and WeChat personal account, fans and friends are "Private traffic", as these can be independently operated and maintained by the account owners who have WeChat public group, and personal...Read More
Covid-19 played a big role changing internal organization and huge shift to online leveraging Live-streaming, and livestream selling is all the range in China now. Various platforms and companies have increased their investment in live streaming. At the same time, the scale of anchors and users are also growing rapidly. We recently planned and executed...Read More
With fingertip search, users can search the content they want in the dialog box more directly, quickly and conveniently. The search results not only integrate the exclusive content of wechat official account, wechat video account, wechat moments and wechat mini-programs, but also include other external content, such as zhihu, sogou search and other relevant platform...Read More
Believe that in addition to being a way of recording life, WeChat Video channel will gradually cover the functions of Paying for Knowledge in Community, E-commerce private traffic monetization, Content diversion and Advertising promotion, etc., because WeChat video channel originally belongs to WeChat this large social platform system naturally brings its own social advantages.Read More
While live-streaming has been gaining popularity, no overseas WeChat live-streaming has been done – that is – until now! On May 5, 2020, We (OctoPlus Media) planned and executed the first-ever overseas WeChat live streaming of cross-border e-commerce for SaSa in Hong Kong. The two-hour live streaming attracted 33k viewers, 12k comments and 25k likes.Read More
Check out the WeChat mini program launched by Three Squirrels during Chinese New Year. Three Squirrels is the largest online snack retailer in China.Read More
Check out the features of Evergrande Real Estate Group WeChat Mini Program, where users can check all available properties and buy or recommend the properties to other people.Read More
Travel Dunhuang is a masterpiece in online tourism during the epidemic and a new milestone in the digitalisation of cultural heritage in China.Read More