Mother and child brand’s main products include complimentary food machine, radiation-proof clothing, baby cart, safety seats and so on. Although the unit price of these mother and child products is higher, they are all very popular. In addition, the most attention paid to the sub-categories of the maternal and infant industry is the parenting experience...Read More
The report analyzes the current situation and trend of XHS beauty industry from beauty market insights, beauty user profiles, and marketing suggestions between January and June of 2020. At present, XHS MAU has reached more than 100 million, and the consumption users of beauty makeup content account for 56%, covering various forms of related content...Read More
This cooperation between Xiaohongshu and Taobao help to complement Xiaohongshu’s young female users and community attributes with the Alibaba e-commerce brand’s desire to expand consumer groups and seek breakthroughs in the social field, it will greatly help the brand marketing on the Xiaohongshu platform.Read More
Xiaohongshu is going to release "Xiaohongshu Eco Judge". In this post we explain how it works and how it's different from "Xiaohongxin (Little Red Heart)".Read More
Xiaohongshu released the Q2 community anti-cheating report on July 17, 2019. In this post, we introduce you the two important angles from this report.Read More
Xiaohongshu recently launched SEM services, which allow brands to directly promote their products. In this article, we introduce how native ads work.Read More
Xiaohongshu recently launched paid SEM services, which help brand products to be directly promoted. In this article, we will introduce how search ads works.Read More
Introducing our three steps for planning how best to operate it and drive sales after opening a Xiaohongshu brand account and merging it with your store.Read More
To do well on Xiaohongshu is to open the door for significantly increased sales. Let's take a look at how you can promote and sell products on Xiaohongshu.Read More