Since launching in 2009, Grindr has grown into the largest social networking app for gay, bi, trans, and queer people. They have millions of daily users who use location-based technology in almost every country in every corner of the planet.
With the high number of daily active users, it’s beneficial to the advertisers who are looking to target the LGBT community and maximize their brand awareness.
Besides, the ads on Grindr has excellent viewability and zero fraud history which advertisers can be confident on their numbers and the exposure of the ads.
So far, there have been different brands from various categories like automobile, luxury skincare, pharmacy, food and beverage industry partnered with them as the platform has diversified users.
Wanted to target the LGBT community in China? Contact OctoPlus Media team today to get the best marketing strategy for you!
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