China Insights
Latest Post - China Marketing News
Public Welfare Initiatives: Barrier-Free World
Public Welfare Initiatives | Join Us in Promoting a Barrier-Free World #WithLoveNoBarriers We would like to extend our heartfelt thanks to the 14 wonderful students from the Broadcasting and Hosting Department of Zhejiang Media College for their remarkable barrier-free stage performance. They presented 5 programs, each representing a different type of barrier-free entertainment product, and
What makes OctoPlus Media’s Programmatic Media Buying Platform Unique?
What makes OctoPlus Media’s Programmatic Media Buying Platform Unique? Unlocking the Unique Benefits of OctoPlus Media’s Programmatic Media Buying Platform in China Effective Strategies on Our Programmatic Media Buying Platform for China’s Leading Platforms OctoPlus Media‘s programmatic media buying platform is unique for several reasons: Proprietary China Data Bank™ and Ad Technology Platform: OctoPlus Media
How does OctoPlus Media ensure ROI for its Clients in China?
How OctoPlus Media Ensure Marketing ROI in China? OctoPlus Media ensures high ROI for clients in China through data-driven decision making, China market research, innovative marketing strategies, real-time performance tracking, and tailored solutions. Customized China Marketing Solutions for Your Brand OctoPlus Media ensures ROI for its clients in China through a combination of strategic approaches
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Featured Post
OctoPlus Media Partner with iQIYI to Launch “Youth with You International” Brand Sponsorship Recruitment China’s Hottest Global Idol Competition, Chinese version of American Idol and Britain’s Got Talent OctoPlus Media is thrilled to announce its partnership with iQIYI, one of China’s largest video platforms, to launch the brand sponsorship recruitment…
WeChat Launches WeChat Search Ads! Newest WeChat Ad Targeting Keywords Search From 20 October, WeChat Search Ads has officially launched! It is an advertisement displayed on the WeChat search result page based on the WeChat ecosystem. Buying method is based on performance (CPC). WeChat Search Ads – Search Entry There…
Latest Post - China Marketing Academy
Strategic Xiaohongshu Management: A Deep Dive into Platform Rules and Prohibited Behaviors
Strategic Little Red Book Management: A Deep Dive into Platform Rules and Prohibited Behaviors Little Red Book Community Rules Center Usage GuidelinesLittle Red Book Community Rules Center – Helps everyone understand platform rules comprehensively, including interpreting community conventions, review and messaging rules, and records of note violations. This assists in better addressing questions during note
Xiaohongshu Influencer Marketing: Influencer Seeding Tactics
Overseas Brand Little Red Book Influencer Seeding Marketing Four-step Method Influencers are the communicators of brand marketing. Through the dissemination of influencer content, the value of brand content in various circulation channels is increased, trust with users in the brand and product is enhanced, narrowing the distance between influencers and consumers. Influencers act as the
Xiaohongshu Marketing-KOS, KOL, KOC Seeding
KOS/KOC/KOL Little Red Book (Xiaohongshu) Seeding Comprehensive Analysis Explore the world of KOS, KOL, and KOC marketing and discover the advantages of each in promoting your brand. What is KOS? KOS (Key Opinion Sales) refers to strong content creators who possess professional sales skills and extensive knowledge about specific industries and brands. KOS is generally
Latest Post - China Insights & Big Data
Report Sharing | 2024 Social & KOL Marketing Trends Report
Report Sharing | 2024 Social & KOL Marketing Trends Report Discover key insights from the “2024 Social & KOL Marketing Trends Report” on user habits, industry trends, and social media changes. Get the 2024 Social & KOL Marketing Trends Report with OctoPlus Media! The newly released “2024 Social & KOL Marketing Trends Report” is a
Summary of the 2023 Silver Economy Insights Report
Summary of the 2023 Silver Economy Insights Report Key Highlights: User Growth and Engagement: Silver economy users have reached 325 million, showing a 7.6% YoY increase, constituting 26.5% of the total internet population. Per capita usage of apps and WeChat mini-programs continues to grow, reaching 127.2 hours, a 5.2% YoY increase. The silver demographic is
Insights into 2023 China’s “520” Valentine’s Day Consumer Behavior: Trends and Analysis
China Marketing Insights Monthly Newsletter [June 2023] Behold the unrivalled dynamism of the Chinese consumer market, soaring to unparalleled heights as it gears up to unleash over $10 trillion in spending power in 2023. Brace yourself as our newsletter transports you into the heart of this captivating market, unravelling insights that will revolutionize your brand’s
Latest Post - China Media
OctoPlus Media: Your One-Stop China Marketing Agency
OctoPlus Media: Your One-Stop China Marketing Agency OctoPlus Media provides full-service China marketing solutions, helping brands thrive with targeted strategies and expert insights. Choose OctoPlus Media for Your China Marketing Success In the vibrant landscape of China’s dynamic market, OctoPlus Media is the premier choice for brands in China Market, offering a comprehensive suite of
Maximizing Conversion: Xiaohongshu’s Seamless Shopping Experience
Maximizing Conversion: Xiaohongshu’s Seamless Shopping Experience Sharing Marketing Strategies on the Trend of Monetizing Content on Xiaohongshu Platform Recently, Xiaohongshu has been testing a highly anticipated new feature: direct redirection to WeChat Mini Programs from Xiaohongshu, and some brands have already successfully utilized this feature. This implies that Xiaohongshu merchants now have more choices in
Cross border E-commerce: End-to-End Solutions for International Expansion
Cross border E-commerce: End-to-End Solutions for International Expansion OctoPlus × The ‘Star’ Ferry | Cross-border Booking Platform Connecting Mainland Market OctoPlus has been deeply involved in the cross-border e-commerce industry for decades and is a true one-stop “all-in-one” cross-border e-commerce service provider. Its subsidiary, WeTravel, a cross-border travel platform, provides one-stop SaaS ticketing, validation, and
Latest Post - Monthly Newsletter
China Marketing Insights Monthly Newsletter [June 2023]
China Marketing Insights Monthly Newsletter [June 2023] Behold the unrivalled dynamism of the Chinese consumer market, soaring to unparalleled heights as it gears up to unleash over $10 trillion in spending power in 2023. Brace yourself as our newsletter transports you into the heart of this captivating market, unravelling insights that will revolutionize your brand’s
China Marketing Insights Monthly Newsletter [May 2023]
China Marketing Insights Monthly Newsletter [May 2023] Hello There, In this edition, we have carefully curated a selection of articles designed to empower your brand and capitalize on the vast potential of the Chinese market. Let’s delve into the exciting content! Despite the gradual reopening of borders, challenges such as limited flight capacity and visa
China Marketing Insights Monthly Newsletter [April 2023]
China Marketing Insights Monthly Newsletter [April 2023] Hello There, Welcome to our April newsletter. In this month’s newsletter, we bring you a diverse range of topics, beginning with a deep dive into the reimagined world of homestays. As travelers increasingly seek unique and authentic experiences, the homestay industry has adapted, offering exciting new developments to
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Advertising Handbook (2021 Guide)
*A Preview Of Our Handbook
- Introduction of Digital Advertising in China
- Marketing Ideas & Programmatic Advertising
- 400+ Pages of Highly Curated Details
- 100+ App Details & Advertising Options
- Multiple Digital Marketing Insight Reports & App Index
The Complete China
Programmatic Advertising
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*A Preview Of Our Handbook
- Complete Guide to Programmatic Advertising
- Data sharing on Chinese market behavior
- 150+ Pages of Top DSPs Data and Information
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