Fliggy Travel Live Streaming for Home Stay
【Posted on: 2020 March】
Fliggy, the Alibaba’s comprehensive tourism service platform, it ranks the top 3 mobile terminals in the tourism market. It is backed by the Ali Group ecosystem and has nearly 700 million monthly mobile active users, also successfully attracted many international travel enterprises. Recently, Fliggy launched a new reform, that is a live streaming channel for members of the homestay owner. It’s the ” cloud resumption” way for homestay industry, setting up exclusive channels for the homestay owner, entering the “fans raising” stage in advance. Fliggy will invest million of traffic to support the homestay industry to resume production, and help reduce the industry impact caused of the virus.
In order to attract the consumers in advice, the live streaming content is intergrated with local characteristic culture to show the beautiful environment and living facilities of homestay. The homestay owner hope to add to their wish lists for consumers who stay at home. There have been hundreds of live-broadcast each day, covering more than 30 countries and regions around the world since the live streaming platform was launched, with up to 7.5 million online viewres tuned in for a single show. This new travel way (Travel using clound service) will help businessbuild brand, attract user, accumulate the number of fans, and lay the foundation for the subsequent demand.
Ctrip-Live Streaming
Hotel operators believe that the live streaming is the best way for hotel and travel industry to cultivate internak skills, establish brands, and accumulate fans. The new way can let customers travel using clound services and help homestay owner to build their own brands and customer base so that they can lock purchase intention in advance, and embrace the burst of sales once the virus is over.
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