SEM&SEO

Toutiao SEM Marketing for B2B Lead Generation | Sourcing Platform Establish a high-quality campaign structure on Toutiao and carry out targeted placement on searching, help brands increase awareness and increase website conversion rate, and attract more qualified buyers and suppliers. Project Overview Advertiser: HKTDC Objective: The brand hopes to obtain a higher total conversion rate […]

Toutiao SEM Marketing to Promote Chinese Travellers’ Booking | Marina Bay Sands, Singapore Promoting highlight features of Marina Bay Sands and by targeting tourists who have purchased air tickets from China to Singapore and are about to visit Singapore in the next 3 months. Project Overview Advertiser: Marina Bay Sands Singapore Objective: Marina Bay Sands

SEM Marketing Case on Promoting Overseas Property | Aquella, Lan Kwai Fong Due to the impact Covid-19, the overall cost on all digital platforms has increased Project Overview Advertiser: Aquella Objective: To target people from Hongkong, Singapore and Thailand to drive leads (sign-ups on Aquella’s website) through Google SEM. Challenge: Due to the impact Covid-19,

Douyin SEM Marketing on B2B Lead Generation | HKTDC Leverage hottest short-video platform – Douyin to create brand awareness and attract quality audience and create high-quality creative short video to promote their upgraded HKTDC sourcing platform  Project Overview Advertiser: HKTDC Objective: To promote upgraded HKTDC sourcing platform to target audience (buyers and suppliers) from Greater

Toutiao SEM Advertising Case Studies | Education, B2B, Retail Toutiao (Literal meaning: Headlines) or Jinri Toutiao (Literal meaning: Today’s Headlines) is the leading integrated information platform in China today. It allows hundreds of millions of Chinese netizens to understand what is happening in the world, and also allows advertisers to be known by more consumers.

SEM Marketing Case Study on Driving Leads and Application for Hong Kong Education Industry Client Strategic structure planning and keywords bidding according to monthly promotion, enhance ads appearance with combination of ad extension Project Overview Advertiser: HKIL Objective: Increase target impression share and drive leads with strategic SEM structure planning. Strategy Strategic structure planning and