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ADVERTISING WITH XIAOHONGSHU (LITTLE RED BOOK) -“Word of Mouth Advertising” Largest Social E-commerce Platform for Millennials in China

ADVERTISING WITH XIAOHONGSHU (RedNote) -“Word of Mouth Advertising” Largest Social E-commerce Platform for Millennials in China Hybrid of Social Media and E-commerce Today, millennials in China have the main purchasing power and the consumer market has transformed from traditional e-commerce platform to a combination of social media and e-commerce. Word of mouth advertising gradually becomes […]

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2022 New rules for brands on Xiaohongshu l Xiaohongshu Guide

Welcome to our Cantonese edition of China Marketing Academy! Have you ever wondered why your posts on Xiaohongshu (RED) get restricted all of the sudden, or your account is blocked for no reason? In this video, our marketing coach, Hilson will guide you through the latest brand management rules of Xiaohongshu and help you to

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China GEO Case Study: AI Search Optimization for B2B Lead Generation

China GEO Case Study: AI Search Optimization for B2B Lead Generation

China Market Trends 2026: How AI Is Reshaping Chinese Student Recruitment and Study Abroad Decisions As March begins, the global study abroad cycle enters a critical phase.U.S. universities are releasing admission results, while the U.K. and Europe move into clearing and confirmation stages. At the same time, Australia, Singapore, and Hong Kong are preparing for

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China Market Trends 2026: How AI Is Reshaping Chinese Student Recruitment and Study Abroad Decisions

China Market Trends 2026: How AI Is Reshaping Chinese Student Recruitment and Study Abroad Decisions As March begins, the global study abroad cycle enters a critical phase.U.S. universities are releasing admission results, while the U.K. and Europe move into clearing and confirmation stages. At the same time, Australia, Singapore, and Hong Kong are preparing for

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China GEO Market Whitepaper: AI SEO Growth 2026–2027

China GEO Market Whitepaper: AI SEO Growth 2026–2027

China GEO Market Whitepaper: AI SEO Growth 2026–2027 1.0 What is GEO — and Why It Is Critical in the China Market China’s digital marketing landscape is entering an AI-driven transformation. As generative AI reshapes how users search and consume information, traditional SEO alone can no longer guarantee visibility. Generative Engine Optimization (GEO) is the strategic

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China Travel & Cultural Tourism Data and Emerging Trends

China Travel & Cultural Tourism Data and Emerging Trends

Xiaohongshu (RedNote) Juguang: New Ad Targeting Features Xiaohongshu (RedNote) has recently introduced new targeting capabilities within its Juguang Platform (Aurora), offering brands greater precision and scalability in user acquisition. As a digital marketing agency with extensive hands-on experience in Xiaohongshu advertising and account operations, OctoPlus Media has observed that these updates deliver strong and consistent performance

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New RedNote Lead Protection Feature Safeguards Brand Marketing

New RedNote Lead Protection Feature Safeguards Brand Marketing

Double 11 Shopping Festival: Brewing Tea & Coffee Growth on Xiaohongshu The Double 11 Shopping Festival is just around the corner — and for the China tea market and China coffee market, the competition is already heating up. As consumers prepare for the biggest e-commerce event of the year, beverage brands are racing to stand out with creativity,

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Singapore & Malaysia KOL Marketing for RedNote Campaigns

Singapore & Malaysia KOL Marketing for RedNote Campaigns

Singapore & Malaysia KOL Marketing for RedNote Campaigns Looking to grow your brand presence on Xiaohongshu (RedNote) in Singapore or Malaysia? OctoPlus Media provides the largest curated database of local KOCs and influencers, helping brands save time, reduce risks, and launch campaigns efficiently. We are not a group chat intermediary or a blogger network—we are a

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Master WeChat Marketing with B2B/Corporate Training Program

Master WeChat Marketing with B2B/Corporate Training Program

Douyin (Tiktok) Corporate Training Program Open for Registration Contact OctoPlus Media today to register for the CMA Douyin (Tiktok) corporate training and unlock exclusive group booking discounts! Unlock Growth on China’s Hottest Platform Looking to grow on Douyin (Tiktok) but don’t know where to start? Whether you’re a business professional, marketer, or entrepreneur, our China Marketing

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