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618 Mid-year Platform Promotion Launch Strategy

618 MID-YEAR ECOMMERCE PROMOTION LAUNCH STRATEGY 【Posted on: 2022 June】 618 is the second-largest and most important shopping festival in China, while Double 11 is the largest shopping festival. From June 1st to June 18th every year, China’s e-commerce landscape is full of large-scale promotions and discounts on the hottest products of the moment, so […]

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What is “Private Traffic”? How to make use of “Private Traffic”?

What is “Private Traffic”? Which is popular during Epidemics? How to make use of “Private Traffic”? 【Posted on: 2020 June】 WHAT IS “PRIVATE TRAFFIC”? WHICH IS POPULAR DURING EPIDEMICS? HOW TO MAKE USE OF “PRIVATE TRAFFIC”? 1. What is Private Traffic? First, we need to understand what Public Traffic is. Public traffic is open to

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CHINA LUXURY INDUSTRY INSIGHTS 2022

2022 LUXURY INDUSTRY INSIGHTS 【Posted on: 2022 April】 2022 LUXURY INDUSTRY INSIGHTS The luxury industry report made by Miaozhen System and Mininglamp Technology observes and analyses the traffic and strategies of luxury goods on social media, brand communication, crowd observation, hot topics and market trends, and publishes six luxury goods industry reports. Brand product categories

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China Internet Regulation and Advertising Law Update: 2022 March 

CHINA REGULATIONS – MARCH 2022 UPDATES 【Posted on: 2022 March】 CHINA REGULATIONS – MARCH 2022 UPDATES This is part of our series on the regulatory policies updates, reports and advertising laws – Xiaohongshu Banned 39 Brands, December update, November update, October update, Anti-monopoly crackdown, PIPL, Advertising law, Medical Advertising. With the rapid development and application of emerging technologies such as artificial intelligence, big

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China Virtual Digital Human Influencer Index Report

CHINA’S VIRTUAL DIGITAL HUMAN INFLUENCER 【Posted on: 2022 February】 CHINA’S VIRTUAL DIGITAL HUMAN INFLUENCER Recently, the State Key Laboratory of Media Convergence and Communication, Communication University of China, Media Big Data Center, and Number One Idol (Beijing) Digital Technology Co., Ltd. jointly released the “China Virtual Digital Human Influencer Index Report”, which pointed out the

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NFT Marketing in China: See What Tech Giants Have to Offer

NFT MARKETING IN CHINA 【Posted on: 2022 February】 NFT MARKETING IN CHINA NFT is the abbreviation of Non-Fungible Token, which is translated as “非同质化代币” in Chinese, it is a native digital asset issued on the blockchain platform. The craze of NFT and Metaverse has become popular in China’s marketing circle. With the outbreak of the

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Beauty Industry Douyin/XHS Marketing Report 2021

2021 DOUYIN/XHS BEAUTY BRAND REPORT 【Posted on: 2022 February】 2021 DOUYIN/XHS BEAUTY BRAND REPORT According to “2021 Beauty Industry Douyin/XHS Marketing Report” jointly released by Youmi Youshu and Beauty Expo, the market size of China’s beauty industry has steadily increased, however big brands and cutting-edge domestic products are caught in a scuffle. From the launch

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How TO Effectively Advertise For Pharmaceutical and Medical Devices in China?

HOW TO EFFECTIVELY ADVERTISE FOR PHARMACEUTICAL AND MEDICAL DEVICES IN CHINA? 【Posted on: 2022 February】 HOW TO EFFECTIVELY ADVERTISE FOR PHARMACEUTICAL AND MEDICAL DEVICES IN CHINA? This is part of our series on the regulatory policies updates, reports and advertising laws – Xiaohongshu Banned 39 Brands, December update, November update, October update, Anti-monopoly crackdown, PIPL, Advertising law. TL;DR Pharmaceutical & Medical Devices

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China’s New Consumer Brand Development Trend Report 2022

2022 NEW CONSUMER BRAND DEVELOPMENT TRENDS 【Posted on: 2022 January】 2022 NEW CONSUMER BRAND DEVELOPMENT TRENDS According to the “2022 China’s New Consumer Brand Development Trend Report” jointly produced by Weiboyi, MMA and Mojing Market Intelligence analyzed the new market environment insights, brand development characteristics, marketing strategies. China is becoming one of the world’s largest

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